It is a fact that a picture speaks thousands words and they are more catchy to pass on a message to the public. The same concept is now being applied in promoting your website online using the infographics that also generate traffic to your site…
Author: Gabrielle Jeans Today, all real estate professionals must create their own business identity through their branding. Long gone are the days when we could rely on our company name for our branding. One of the most important aspects of branding is consistency. You should be…
Author: drypen For the brand concept encompasses all of the brand’s distinctive signs ( name, logo, symbol, colors, endorsing characteristics and even its slogan), it is the brand name that is talked about, asked for or prescribed. It is therefore natural that we should devote…
Author: Mark Dale A measly sounding improvement in this conversion rate could easily mean a improvement in your overall profitability. Nothing to be sneezed at!! Many online marketers are satisfied with 2-3% conversion rates. But why settle for the mere average when there are marketers…
Author: Tim Hawthorne When someone copycats a legitimate DRTV product, everyone loses. Consumers get inferior products and may even get hurt by the counterfeit versions. The original marketer loses sales, incurs legal expenses and winds up with a damaged reputation. The industry as a whole gets…
Author: Linda Mentzer With super-connectivity, comes increased levels of user influence, and we’d like to take a moment to discuss the where the future of sustained branding lies. Here we’ve put together three of the crucial aspects that marketers need to adapt to in order to…