Author: Gabrielle Jeans Today, all real estate professionals must create their own business identity through their branding. Long gone are the days when we could rely on our company name for our branding. One of the most important aspects of branding is consistency. You should be…
Tag archive for Estrela Marketing Solutions - page 3
Jul272012
Jul022012
Author: Maybell Marquina It doesn’t take a worldwide financial crisis for people to appreciate a good bargain, but it no doubt helps. We are not just a nation of bargain hunters, we are a worldwide family of people who like to find that extra something…
Jun262012
Author: drypen For the brand concept encompasses all of the brand’s distinctive signs ( name, logo, symbol, colors, endorsing characteristics and even its slogan), it is the brand name that is talked about, asked for or prescribed. It is therefore natural that we should devote…
Jun062012
Author: Mark Dale A measly sounding improvement in this conversion rate could easily mean a improvement in your overall profitability. Nothing to be sneezed at!! Many online marketers are satisfied with 2-3% conversion rates. But why settle for the mere average when there are marketers…
Apr192012
Author: Jerry Canavit Having worked in the creative end of this business for a good while, I have often been asked ‘How do you come up with advertising ideas?’ Do ideas just happen? So why do some seem to be so prolific at generating ideas while…
Apr032012
Author: Tim Hawthorne When someone copycats a legitimate DRTV product, everyone loses. Consumers get inferior products and may even get hurt by the counterfeit versions. The original marketer loses sales, incurs legal expenses and winds up with a damaged reputation. The industry as a whole gets…
Apr022012
Author: Linda Mentzer With super-connectivity, comes increased levels of user influence, and we’d like to take a moment to discuss the where the future of sustained branding lies. Here we’ve put together three of the crucial aspects that marketers need to adapt to in order to…
Mar262012
Author: Tim Hawthorne Armed with an insatiable appetite for the unique, pretty, ugly, soft and cuddly, today’s kids want more toys, dolls, art kits, pillows, music and entertainment than ever. They don’t even have credit cards yet, but their voices and buying habits are already being…
