Tag archive for Opt in Email Marketing

Smart Tips For Promotional Products

Author: Tim Somers Business success can be harder than ever these days. With more competition and a difficult economy the stakes behind every business decision can be the life or death of your business. One of the biggest challenges is to get the word about your…

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Listen Here to Our Radio Appearance on 12/29/11

Listen here to our radio appearance on 12/29/11.  Fried on Business-12-29-2011

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Listen Here to our Latest Segment on Fried on Business

Great Show! Jim Fried and Adam Taub (Our President/CEO) discuss Estrela Marketing’s data aquisition initiatives.  Fried on Business 11-10-2011

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Public Relations, Corporate Advertising, and Non-Commercial Advertising

Author: Vasco Doves 1. THE ROLE OF PUBLIC RELATIONS Public relations (PR) is a term that is widely misunderstood and misused to describe anything from selling to hosting, when in fact it is a very specific communications process. Every company, organization, association, and government or…

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Listen Here to Our Latest Radio Interview

This is our interview on "Fried on Business" on 880AM in Miami on Thursday 6/30/2011.  FriedonBusiness-06-30-2011

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eMarketing Part 2: Developing Effective Processes and Expectations For eMailers

eMarketing Part 2:  Developing Effective Processes and Expectations For eMailers Overview Many eMarketing channels, such as websites and pay-per click ads, have been staples of eMarketing since the mid-to-late 1990s.  Due to early abuse, direct eMailers experienced significantly lower adoption rates.  With the CAN-SPAM Act…

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Part 1: Identifying Opportunities And Developing Realistic Expectations

Overview For marketers developing eMarketing campaigns and those frustrated by the results of their initial efforts, the following article is the first in a series aimed at providing information on developing effective eMarketing processes, maximizing eMarketing channels and establishing realistic expectations. Expectations of Real-time Results…

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